HELLO
I’m Fannisa
Business & Product Specialist
Expertise in business strategy, market research, and product management with a robust background in the IT sector (specially in Digital Business & Technology). I've worked in the largest Indonesian IT company handling digital products for B2B and B2G customer.
50+
15+
4
Business Cases Solved
Specialized Courses & Certifications
Employee Awards
Business Plan
Pitch Deck
Feasibility Study
Market Planning
Social Media Strategy
Product Development
Education & Work Experience
Work Experience
2024
2022
2022
2021
Product Manager
Telkom Indonesia
Digital Business Strategy
Telkom Indonesia
Market Acceleration
Telkom Indonesia
Marketing Business Analyst
Telkom Indonesia
Education
2020
2019
Master of Management
Telkom University, Indonesia
Bachelor of Management
Telkom University, Indonesia
Honors & Awards
Employee Awards
Unit Best Employee
of the Quarter
Q1 2022
Department Outstanding Employee of the Quarter Q3 2022
Department Best Employee of the Quarter Q4 2022
Directorate Runner-up Best Employee of
the Year 2022
Research Publications
Analyzing Tourism Mobile Apps
Published in IEEE
The Development Concept of Mobile Augmented Reality Published in EUDL
3rd Winner of CODE 12th of Communication Days Budi Luhur University
Speaker at Company Event Innovation Day Telkom Indonesia
Business Analysis & Strategy
Course & Training, Skills, Deliverable, and Tools
Course & Training
Business Metrics for Data Driven Companies
SAS Visual Business Analytics
Mastering Data Analysis in Excel
Data Analytics for Business
Digital Marketing
Skills & DELIVERABLES
Business Analysis
Strategic Planning
Market Research
Pitch Deck
Data Analysis
Financial Analysis
Feasibility Study
Financial Report
Business Plan
Creative Proposal
Market Planning
SWOT Analysis
PESTEL Analysis
5 Forces Porters Analysis
Competitor Movement Report
TOOLS
Spreadsheet
Excel
Words
Power BI
Looker Studio
SQL
SEMrush
Alexa
Hootsuite
Google Analytics
Tableau
Product Management
Course & Training, Skills, Deliverable, and Tools
Course & Training
Scaled Scrum Product Owner Certified (SSPOC)
Scrum Product Owner Certified (SPOC)
Scaled Scrum Master Certified (SSMC)
Scrum Master Certified (SMC)
Google Project Management
Skills & DELIVERABLES
Product Vision
Product Research
Agile Method
Prototyping
Product Roadmap
Go-to-market Strategy
Financial Acumen
A/B Testing
BRD
PRD
CJM
MRD
Change Request
Data Analysis & Extraction
User/Buyer Persona
Competitive Analyst
TOOLS
Trello
Figma
Jira
Confluence
Miro
Notion
Spreadsheet
Excel
Words
Google Analytics
Slack
Fannisa’s Work Portfolio
Market Research
Marketing Plan
Market Strategy
Marketing Plan & Strategy for Local Coffee Shop
Client Goals
Driving sustained business growth
Research Method
Qualitative research
Deliverables
Market Research, Marketing Plan & Strategy
Tools
Result
Focus on leveraging strategic marketing initiatives to enhance brand visibility, customer engagement, and customer loyalty.
Market Research
Competitor Research
Market Analysis
Competitor Analysis of Event & Ticketing Management System
Client Goals
The client sought not only to benchmark their performance against industry peers but also to unearth untapped market opportunities and emerging trends of event and ticketing management.
Tools and Resources
Alexa, SEMrush, Company Websites and Annual Reports, News and Media Monitoring Tools (Google Alerts, Mention)
Methods
Market Research, Social Media Listening, Google Search, News and Press Release Analysis
Deliverables
Industry & Competitor Analysis
Result
- Research Design and Methodology
- Competitor Profiling; General Information, Business & Market
- Key Insight (SWOT analysis, PESTLE analysis, Porter's Five Forces, Key Advantages)
- Strategic Recommendations
Market Analysis
Marketing Plan
Market Strategy
Marketing Strategy for Digital Village SuperApps
Client Goals
Establish Digital Village SuperApps as a transformative solution with far-reaching benefits for rural populations.
Deliverables
Marketing Plan & Strategy
Result
- Strategic Planning and Conceptualization
- Target Audience Analysis
- Brand Positioning and Messaging
- Marketing Collateral Development
- Digital Marketing Campaigns
- Performance Analysis and Optimization
- Stakeholder Collaboration
Business Research
Business Planning & Strategy
Feasibility Study
Business Plan for Village Digitalization SuperApps
Client Goals
The CEO wants to create a business plan development and analysis, ensuring that company plans align with the management long-term objectives and market trends.
Deliverables
5 years Business Plan
Tools
Result
- Executive Summary
- Products Services
- Market Analysis Summary (Industrial Analysis, Market Needs and Trends, and Target Market Description)
- Competitive Analysis
- Marketing Plan
- SWOT Analysis
- Financial needs and planning
- Business case (cost/benefit analysis)
- Important Charts and Graphs
Market Analysis
Pitch Deck
Business Proposal
Pitch Deck for Digital Village SuperApps
Client Goals
The CEO wants to create an appealing pitch deck to present to the external customer (B2G customer) with lack of education that requires a lot of visualization of interesting images and material that is easy to understand.
Deliverables
Pitch Deck Presentation
Tools
Result
- Hook
- Problem
- Solution
- Product Name & Description
- Value Proposition
- Traction
- Product Demo (Optional)
- Wrap Up
Thank You!
Let’s Connect and Colaborate
CONTACT ME
Get in touch with me
Fansafirr